Doing It Online : The Doable Online Marketing Podcast

#44 - 3 changes I made to grow from 0 to 7 figures in sales in under 3 years

So, it’s almost embarrassing to say this — (Oh, HAI imposter syndrome and money blocks!) — but here goes…
 
Last year my business, Hello Funnels, did something we’ve never done before. We made over 1 million dollars in sales... (not revenue as we have lots of payment plans, but in sales.)
 
Yuh.
 
Aaand! This is after basically starting all over from scratch 2 and a half years ago...plus COVID...AND adding a baby into the mix. 
 
Double yuh.
 
Many of you know this is my third business...and a friend of mine asked me the other night (over a wine or two) what did I do differently this time?
 
And the answer to that (there are 3 specific changes I made) is what I want to share with you guys today… They’re not hard or vague or unreachable as you might think. 
 
I reckon you’ll find it helpful to hear how doable these changes are.
 
Listen in to find out for yourself. 
 
x
Things You’ll Learn in this Episode of Doing it Online:
The 3 specific changes I made that helped my business grow from 0 to 7 figures in sales in under 3 years
Why a change in focus and success measures made such a huge difference...
 
AND EVEN MORE EXCITING! How’d you like an EXTRA 6 months of support from me + my team? Because right now applications are open to our totally overhauled, totally amazing, eCourse Empire program!
This is your chance to not just join myself and my team of experts as we guide you to creating your own 6 or even 7 figure exourse empire, but you’re also able to get a SECOND 6-months access to our support.
It's application only, apply asap before all the spots are gone!
 
Want More?
Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
Want more funnel goodies? Head to hellofunnels.co/podcast

#43 - Do you know what your biggest roadblocks are?

We want to make sure our precious time and energy is being channelled directly into the *right* areas — the places that will help us grow, right? 
 
And knowing *where* you need to focus, is about discovering what’s YOUR biggest roadblock stopping you from moving forward and growing actually is.
 
We ran an online retreat earlier this year and took our eCourse Empire members through this exercise to discover (+ smash) their biggest roadblock and they LOVED it, so wanted to share a little taste of Empire life with you…
 
So, go grab a notebook, have a listen to the episode and pick up a big metaphorical hammer and get ready to smash the roadblock in front of you. 
Things You’ll Learn in this Episode of Doing it Online:
The 5 most common roadblocks I see in my clients and members of our eCourse program
How to determine which roadblock you’re up against right now (no guessing needed)
Tips on where you need to be pouring out your creative energy, time and dollars over the next 3 months to make your business grow!
Want More?
Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
Want more funnel goodies? Head to hellofunnels.co/podcast

#42 - How to price your offers so the sell easily (and make profit too!)

We just kicked off our 6-figure school workshop this week and our training yesterday was all about nailing the pricing. So! In this week’s episode of The Doing It Online Podcast, I wanted to share it with you too. 
 
Your offers need to be something you can sell with ease, but also it MUST be profitable. And if they’re not both of those things, you’re going to run into a bunch of problems... 
Things you’ll learn in this episode of Doing It Online
The 5 factors that contribute to pricing your offers for profitability + selling with ease
PLUS! There’s an extra 6 months of support up for grabs!
 
I know a lot of the conversation around making money at the moment is about mindset and standing in your power, releasing money blocks etc… And do I believe in all that? Absolutely. 
 
But! It’s not the whole story. 
 
There is so much strategy and so many steps that will help you craft a price for your offer. And you definitely don’t want to be pricing your offers at $2000 just because “Everyone is doing that.” No. 
 
We need strategic pricing. 
 
So how do we go about that?
 
Well! There’s 5 things that need to be factored in when you’re choosing your pricing, and where all 5 overlap? That’s the sweet spot we want. 
 
Have a listen to episode 42 now + find that sweet spot for YOUR business!
 
AND EVEN MORE EXCITING! How’d you like an EXTRA 6 months of support from me + my team? Because right now applications are open to our totally overhauled, totally amazing, eCourse Empire program!
This is your chance to not just join myself and my team of experts as we guide you to creating your own 6 or even 7 figure exourse empire, but you’re also able to get a SECOND 6-months access to our support.
It's application only, apply asap before all the spots are gone!
Want More?
Keen to make your biz grow with the help of me + my team? AND get an extra 6 months of support? Applications are open now for our amazing, overhauled, eCourse Empire! Apply now!
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
Want more funnel goodies? Head to hellofunnels.co/podcast

#41 - Is it better to grow fast or slow?

It’s the question EVERY entrepreneur wants to know: ”How long will it take to grow my business to [Insert your big awesome goal here]?”
 
Well, in this episode, I’ll give you the answer. 
 
Because I'm going to walk you through 2 powerful, real-life stories from clients of ours who had very different journeys to their 6 figure goals…and just how long it took them! 
 
And by the way...I think you’ll like my answer. 
Things you’ll learn in this episode of Doing It Online
How long it SHOULD take you to reach your business goals. 
Hear two amazing, real-life stories of women who have created 6 figure+ businesses and just how long it took them! 
 
BONUS: if your goal is to create or scale your own 6-figure plus online course this year AND you would like a whole tonne of help - (plus a proven step by step system to do it) - then make sure you have saved your ticket to our epic 6-figure school LIVE 6-day virtual workshop.
 
It all kicks off next week, and it is so jam packed. This is seriously one of the most value packed experiences I have ever created and tickets are JUST $66. We start on April 12th so you don't have long to jump in and save your seat.
 
Head to hellofunnels.co/school right now and grab your ticket and I can't wait to see you inside!  
 
Want More?
Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
Want more funnel goodies? Head to hellofunnels.co/podcast

#40 - Do you upsell?

As someone who has been helping people to create, automate and scale their online courses for many, many years, you better believe I’ve racked up a few special party tricks over that time.
 
OK, so it’s not so much “tricks” but more like tried, true + specific strategies (not as catchy) that I just love to whip out and wow my clients with. And so, I wanted to share one of my faves with you today…
 
...The upsell. 
 
The reason this “trick” is so good? It’s super simple to implement, it works really well AND it costs absolutely nothing. 
 
So! Together in this episode let’s nerd out about all things upsell — what they are, why I recommend everyone has at LEAST one and how you can quickly add them and increase your profit today. 
Things You’ll Learn in this Episode of Doing it Online:
My 3 fave upsells: the ‘order bump,’ ‘course to maintenance,’ and ‘step one to step two.’ 
How to implement each of them PLUS…
...Any extra tools you might need tech-wise if you’re adding upsells for the first time. (It wouldn’t be me if I didn’t talk software would it…)  
 
BONUS: If you want more help around pricing, packaging and creating amazing offers that sell easily (and that you feel AMAZING about selling) then that’s EXACTLY what DAY 2 of our epic, new 6-Day LIVE workshop is all about. 
 
It’s called The 6-Figure School and it all kicks off on April 12. (Aussie time.) I’ll walk you through  a 6-day intensive and hands on experience to show you exactly what you need to do to market + sell your own 6-figure + online course in 2021.
 
It's going to be super valuable, and super fun too. 
 
Want More?
Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
Want more funnel goodies? Head to hellofunnels.co/podcast

#39 - How to STOP feeling gross about selling!

In this week’s episode of the Doing it Online podcast, I’m diving into a topic I know comes up again and again. (And again.) 
 
>> How to stop feeling gross about selling. 
 
Seriously. We need to talk about this because those gross feelings might be getting in the way of your business growth and making you some epic sales. 
 
So, I’m sharing 3 things that have helped me get over the ick-factor and I’m hoping this’ll help give you a bit of peace, a new perspective + take you from *hating* selling to actually enjoying it. Yes, it is possible. 
Things you’ll learn in this episode of Doing It Online
3 things I found helpful to shift me from *hating* selling to actually enjoying it.
The main reason you might be finding it hard to sell your offer successfully.
PLUS a bonus little tip to help you give imposter syndrome the boot.  
 
BONUS: If you want more help around pricing, packaging and creating amazing offers that sell easily (and that you feel AMAZING about selling) then that’s EXACTLY what DAY 2 of our epic, new 6-Day LIVE workshop is all about. 
 
It’s called The 6-Figure School and it all kicks off on April 12. (Aussie time.) I’ll walk you through  a 6-day intensive and hands on experience to show you exactly what you need to do to market + sell your own 6-figure + online course in 2021.
 
It's going to be super valuable, and super fun too. (Tickets are 50% off for the next few days!) 
 
>> So hurry click on over, grab your ticket and I'll see you on the inside!
 
Want More?
Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
Want more funnel goodies? Head to hellofunnels.co/podcast

#38 - Ultimate beginners guide to list building

As much as I love nerding out on the more advanced stuff, the thing is, you don’t get to enjoy that kind of advanced nerdiness unless you’ve got some of the basics in place. 
 
And in this week’s episode of The Doing it Online Podcast, we take things back to the start and zone in on everything ‘list building.’ 
 
A lot of people that jump into our eCourse Empire program are right at the start of their journey, so, I’ve put together a bunch of questions I get asked on repeat. But essentially, it all comes down to one question: 
 
‘How do I grow my list?’ 
 
So, think of this as an Ultimate Guide — Q + A style. 
 
If you’re in the beginning phase or the re-starting phase or the “oh shit, I really should get around to that whole list-building caper” phase, this is for you…
Things You’ll Learn in this Episode of Doing it Online:
What open rate you want to be aiming for + how to improve it
The difference between a quantity vs quality methods for growing your list + when to use them
Plus, my fave tools for list building
 
 (And MORE - this episode covers a lot of ground.)  
 
Want More?
Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
Want more funnel goodies? Head to hellofunnels.co/podcast

#37 - My 3 fave funnels (which will be best for you?)

Episode 37 and we’re talking nerdy. My favourite thing to do. 
 
More specifically, we’re talking funnels. I’m going to geek out with you and share my three favourite funnels. (Yes, there’s more than one.)
 
Most people think that funnels only serve one purpose — to make more sales. But actually, this isn’t the case. And if you have an online business there are actually three different types of funnels you need. Don’t panic - you don’t have to set them all up at once! But when you do have them all up and running it becomes this incredible ecosystem. 
 
As one grows then the next one grows and it comes around and around again. If you’re a nerd like me, it’s quite a beautiful thing to watch. 
 
So that’s what I’m going to walk you through today. Get ready to get nerdy with me. 
Things You’ll Learn in this Episode of Doing it Online:
My three fave funnels you need in order to create an ecosystem in your business.
The purpose they each serve in your business and how you can know which one is right for you. 
 
Want More?
Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
Want more funnel goodies? Head to hellofunnels.co/podcast

#36 - 3 of the best investments you can make in your business

I’ve said it before and it’s still true — sometimes we try to DIY things or sticky-tape things together because it’s “free” or cheaper, but it can end up costing us far more than dollars. 
 
The tech or systems we’re working with can end up feeling like they’re working against us and life is just too short to be stuck on support chat for hours trying to get your business back up and running again. 
 
These 3 investments I’m about to share with you can be a game changer. 
 
None of them are huge investments of either time or money, but when you make the choice to put your resources into the RIGHT areas, they can make a HUGE difference in your business.
 
Things You’ll Learn in this Episode of Doing it Online:
The 3 best investments you can make in your business (& why)
A hybrid approach to getting awesome images for your business
How you can get back 5 hours each week so you can spend that time on the stuff that counts. 
 
Want More?
Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
Want more funnel goodies? Head to hellofunnels.co/podcast

#35 - How to add an extra 20% of sales to your next launch (with just 3 emails!)

Episode thirty-freaking-five. Just like that. And in this episode I want to show you how to make MORE sales from your next launch with just 3 emails. 
 
Sound too good to be true doesn’t it? 3 emails = 20% more sales?
 
Ah, but it is! And this is without being salesy or annoying your entire email list repeatedly. 
 
AND this is without having to create anything new. 
 
Behold, the power of the mini-funnel. I walk you through what it is and how you can create your own in this episode, step by step. 
 
Go grab a notebook - you’re going to want to take some notes!
 
Things You’ll Learn in this Episode of Doing it Online:
The three emails you can send that will make you between 10% - 30% more sales
My favourite types of mini funnels.
What and when (timing is everything) to send this email sequence.
 
Want More?
Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
Want more funnel goodies? Head to hellofunnels.co/podcast