Doing It Online : The Doable Online Marketing Podcast

#54 - 3 ”woo-ish” money habits I swear by ( + 3 not-so-woo ones)

I’m giving out 6 of my BEST tips for money in this week’s episode of the Doing It Online Podcast.
 
3 woo tips + 3 non-woo tips. 
 
(I’d call myself “woo-curious.” I’m not woo-woo, but I can’t deny there IS something woo-ish out there…)
 
These are just small things you can add into your routines and rituals that really add up! I’ve definitely found that including these in my own life + business have made a huge difference in my money mindset. 
 
Plus, just knowing your numbers (and what they actually mean!) is so empowering.
So, if you’d like to attract more money + look after what you do have better, you’re going to want to listen to the episode now. 
Things You’ll Learn in this Episode of Doing it Online:
The daily money habit I’ve relied on for YEARS (+ how you can implement it, too!)
What we do after every single sale, (we don’t even care if it IS woo, it makes a difference.)
3 super practical + doable money habits that I know you’ll find empowering...
Want More?
Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
Want more funnel goodies? Head to hellofunnels.co/podcast

#53 - How we find and hire unicorn team members

In last week’s episode I gave you a behind the scenes look at the team that took our business to 6-figure vs the team that took us to 7-figures… 
 
And it’s all really great for me to tell you all about my amazing unicorn team + how those roles + people have helped grow the business…But where do you find (+ how do you hire) these unicorns? 
 
Well, you listen to today’s episode! Because I’m sharing 5 golden nuggets of wisdom for finding + then hiring your dream unicorn team.
 
And yes, they’re out there, I promise. (I mean, they do have invisibility powers, because they’re magical. Obviously. But they ARE around.)
 
If you’re planning on using any of these tips to find/hire your next team member I’d love to hear from you! Let me know how it goes!And if you only try one of these? I’d go with the first one… It sets the tone for the others. 
Things You’ll Learn in this Episode of Doing it Online:
How you can ensure you scare away the tyre-kickers + get a high-quality selection of applicants 
The place you’re probably overlooking in your search for unicorns…
What to include in your job description to make the role irresistible to the unicorn type...
 
Want More?
Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
Want more funnel goodies? Head to hellofunnels.co/podcast

#52 - 6 Figure team vs 7-figure team

One of the most important things when it comes to growing your business?
 
Your team. 
 
In the last couple of years I’ve had to really focus on building the right team… 
 
(I used to be pre-ttyyy stubborn about that idea. A few years ago I was determined I didn’t want a big team + didn’t understand how much of a biz-changer (+ life-changer) it could be to hire the right people, at the right time...
 
And so in episode 52 of the Doing It Online Podcast, I’m giving you a bit of a behind the scenes look at the 6-Figure team vs 7-Figure team. Obviously not in terms of comparing the *people* but the hired roles and what that’s meant for our business.
 
So, if you’re thinking about adding to your team + not sure what roles to hire or what you need to help you scale, give ep 52 a listen now! 
Things You’ll Learn in this Episode of Doing it Online:
Which roles I hired first in my biz + why
What the main differences have been from a team that got the business to 6-figures, to the team that’s taken us to 7… (who knows where we can go from here!) 
The number one role I recommend starting with outsourcing first… (totally doable.)
Want More?
Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
Want more funnel goodies? Head to hellofunnels.co/podcast

#51 - Is a $27 offer right for you?

Can you really hit 7 digits from a $27 product funnel? Yes, absolutely you can. It’s not only possible...it’s a game-changer. For my business AND my clients.
 
But I know how crazy that can sound and I understand the skeptic vibes, I really do. So, in this episode I’ve collected all your Q’s and gone through them all one by one, to help you work out if a $27 offer is right for you and your business. 
 
BUT BEFORE YOU RUN OFF…
 
The doors are OPEN right now for a LIVE round of Funnel Fuel (where you create your offer, launch it, and start making sales in just 5-days (and the BEST bit, because it’s LIVE I’ll be going through it with you + you’ll get tonnes of feedback, support and advice).
 
Doors close in just a few days so jump in now!
Things You’ll Learn in this Episode of Doing it Online:
Does a lower priced offer cheapen your other offers?
Exactly what we go through in the program day by day...
The difference between $5K Funnel Formula + Funnel Fuel (+ how to know which one is right for you right now.)
 
And that’s just the start. This episode is packed with value + so if you’re the least bit curious about Funnel Fuel or what a $27 offer could do for your biz, check it out now. 
Want More?
The doors to Funnel Fuel LIVE are open now! (But not for long!) Jump in now here: hellofunnels.co/funnel-fuel
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
Want more funnel goodies? Head to hellofunnels.co/podcast

#50 - Biggest lessons from 12-months of $27 offers

A few episodes ago (in episode 44) I mentioned that one of the biggest changes that got us over the 7-figure mark was adding something we call a ‘Mini-But-Mighty’ funnel… 
 
And now that we’ve been running that funnel for over 12 months, I wanted to do a breakdown of what that “little” funnel has meant for our business and some of the biggest lessons we’ve learned in that time. (And, of course, give you all the behind-the-scenes numbers!)
 
Spoiler alert, it’s been pretty epic.
 
For example: How’d you like $5 for every $1 you put into your ads?
 
I thought so... 
 
Want to know how? Listen to the episode now!
 
And if you’re ready to create this for yourself? Here’s the BONUS super exciting news…
 
I’m running a totally FREE 90min workshop on the 16th June called: “How I scaled my sales to 7-figures with a $27 offer!” It’s going to be LIVE (yes, actually live) and we’ll deep dive into my step-by-step process for creating your very own Mini-But-Mighty funnel in just 5 days. Including choosing your offer, how to create your sales page so it converts, the tech you need and how to create and scale your ads. (And so much more.) It’s going to be super fun, super nerdy and you super need to be there. 
 
Make sure you save your seat at hellofunnels.co/27
Things You’ll Learn in this Episode of Doing it Online:
The 8 lessons we’ve learned about how to run this specific funnel successfully (+ super profitably)
You’ll get the inside scoop on our numbers: how much our ad spend was and our revenue for those 12 months…
PLUS! You’ll get the chance to apply this funnel to your business by joining my brand new free workshop where I walk you through how to set this up step by step!
 
Want More?
Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
Want more funnel goodies? Head to hellofunnels.co/podcast

#49 - Can you over-deliver with your free stuff?

If you’ve ever been afraid about how much content you can give away for free...then this episode of the Doing It Online podcast is for you.
 
We’ve been taught for a while now that there’s a super delicate balance we all need to meet… we have to give away just enough content to entice people and show them we know our stuff…
 
...but not too much that they won’t want to buy with us…
 
But, is that actually true?
 
And how do we know how much is too much? Can we actually find that balance? Or is it a mythical quest like finding a unicorn or a pot of gold at the end of a rainbow?
 
Well, I’m giving you the goods in this episode and let me tell you…
 
If you don’t feel empowered and free after listening...then you listened to the wrong episode.
Things You’ll Learn in this Episode of Doing it Online:
The answer to the question: can you over-deliver on your free content?
How to add more value to your offers and blow your audience away. (That’s a good thing.)
 
Want More?
Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!) 
Want more funnel goodies? Head to hellofunnels.co/podcast

#48 - Make money may : Challenge #4 - Profitable price rises

Things You’ll Learn in this Episode of Doing it Online:
How to make the most of an opportunity most people overlook... 
How to raise your prices the right (+profitable) way…
 
It’s our final week of Make Money May!
 
Each week of May I’ve been giving you a new money-making challenge (or biz experiment) on the Doing It Online podcast, for you to have a go at.
 
Each challenge is super actionable + powerful. 
 
First week was on the power of a payment plan.
The second week was all about the bundle offer.
The third week (my fave) was all about making your marketing pay for itself! 
 
And now, this is our 4th and final challenge: the price rise promotion… 
 
I know, pricing - especially price rises - make people feel uncomfortable. And honestly, I see people doing this wrong,  A LOT. 
 
So, if you know, (or have a strong hunch) that you’re undercharging… (you know who you are.) 
 
This one’s for you. 
 
And if you love awesome free things, you’ll love my epic calculator. It’ll show you exactly how much money and sales you’re currently missing out on...all because you don’t have a funnel! (SO fixable!) You can check out right now at hellofunnels.co/money Only takes about 30 seconds and I think it will really surprise you, so go check it out!
Want More?
Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!) 
Want more funnel goodies? Head to hellofunnels.co/podcast

#47 - Make Money May: Challenge #3 - Make your marketing pay for itself

Things You’ll Learn in this Episode of Doing it Online:
I’ll introduce you to our third experiment (and my FAVE) in our Make Money May challenge! 
How you can make your marketing pay for itself!
Learn all about my $30 mini experiment that turned into a mighty $11,363! (During April 2020!) 
 
Part 3 of Make Money May is here! 
 
Every week for the month of May, in the podcast episode I’ll be handing you a new challenge (or biz experiment) for you to have a go at. The goal here is obviously to just have fun testing things out and see what works and what doesn’t. 
 
Each challenge is super actionable + powerful. But as I said, this one is the best. 
 
I mean, I TRY not to play favourites. But this one totally gets the gold star from me. 
 
I’m talking about the mini-funnel. It sounds mini, but it’s mighty. (Think: Gin + tonic water. It only takes a small shot of gin, right? But the result? Gooood.) 
 
Seriously, you don’t want to miss this episode because this challenge has got the power to make your marketing pay for itself! (No, I’m not kidding.) 
 
But before you go and hit play…
 
You might want to hop on the Funnel Fuel VIP waitlist…
 
Why? Because if you’re ON the waitlist, when the VIP-only doors fling open on May 25th, 2pm (Pacific Time) then you’ll get:
 
$200 off (It’s normally $497, but for the waitlist gang, it’s $297.) You won’t see that discount anywhere else!
Over $2000 in bonuses (Including a ticket to our 5-day live online Funnel Fuel Accelerator, where we go through the program together, LIVE. We’ll create it with you, with page audits, ad reviews and MORE.)
PLUS the very first person from the waitlist to join Funnel Fuel will win the whole program for FREE + a $500 cash bonus. 
 
Want to learn more? Click here + make sure you join the waitlist today! 
 
Want More?
Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
Want more funnel goodies? Head to hellofunnels.co/podcast

#46 - Make money May: Challenge #2 - Bundle it baby!

Things You’ll Learn in this Episode of Doing it Online:
I’ll introduce you to our second experiment in our Make Money May challenge! 
How bundling your offers can boost your sales!
A few strategic tips on how to implement this challenge in your own biz this week! 
 
Part 2 of Make Money May is here! 
 
Every week for the month of May, in the podcast episode I’ll be handing you a new challenge (or biz experiment) for you to have a go at. 
 
The goal here is obviously to just have fun testing things out and see what works and what doesn’t. It’s a good practice to get into, because testing things is really the only way to know what’s going to be a super-power in your business or your kryptonite.  
 
And this week’s challenge? HINT: Bundle it, baby!
 
And if you do give it a try, make sure you DM me @hellofunnels + let me know! It could be so fun to see how much money we all collectively make!
 
Make sure you check back in next week for the next ‘minisode’ where I’ll hand out challenge number 3!
 
Bonus freebie! I also have a pretty epic (FREE) calculator which will show you exactly how much money and sales you’re currently missing out on...all because you don’t have a funnel. (My fave way to make sales.) You can check out right now at hellofunnels.co/money Only takes about 30 seconds and I think it will really surprise you, so go check it out!
 
Want More?
Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
Want more funnel goodies? Head to hellofunnels.co/podcast

#45 - Make money May: Challenge #1 - The power of a payment plan

Things you’ll learn in this episode of Doing It Online
I’ll introduce you to the first experiment to try in our Make Money May challenge! 
How a payment plan can powerfully boost your sales - even during a pandemic!
A few strategic tips on how to implement this promo in your biz this week! 
 
This episode is your permission to become the crazy scientist you’ve always wanted to be...
 
Which means… it’s Make Money May!
 
(HOORAY!)
 
Still don’t know what I’m talking about? That’s cool. This is how it goes… 
 
4 x weeks in May. 
1 x (non-difficult, actionable) challenge a week
1 x minisode of the Doing It Online Podcast each week where I hand out your next challenge/experiment…
Then you can hashtag + DM me like crazy to let me know what works/what doesn’t and we all make a lot of sales + fun. 
= Make Money May!
 
And our first experiment? It’s all about the power of a payment plan…
 
Grab your test tubes, tech coat (faux fur?) listen to the ep + GO! 
 
Actually — wait! First, I also have a pretty epic (FREE) calculator which will show you exactly how much money and sales you’re currently missing out on...all because you don’t have a funnel. (My fave way to make sales.) You can check out right now at hellofunnels.co/money Only takes about 30 seconds and I think it will really surprise you, so go check it out!
 
Want More?
Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
Want more funnel goodies? Head to hellofunnels.co/podcast