Doing It Online : The Doable Online Marketing Podcast

#74 - Mini promos to smash end of year goals

Things You’ll Learn in this Episode of Doing it Online:
A mini self audit to work out what type of ‘end-of-year-entrepreneur you are this year…
Some fun and festive (+ quick/easy) ideas to boost your biz at this time…
How to get people lining up at your virtual doors to buy your offer...
 
If you’re looking to show the end of the year who’s boss and smash some business goals…
 
Have I got the episode for you: 
 
It’s filled with actionable, super practical ideas around ‘bang for your buck’ mini promotions you can run in your business and smash your end of year goals...
 
So, if you know exactly how many weeks/days/hours are left in the year and you’re ready to squeeze as much out of them as you can... 
 
This episode is the firestarter you need to end 2021 with a big, business KABOOM. 
 
You’re welcome. Get into it. 
 
(Also, let me know if you try any of these! DM us on instagram, we LOVE hearing from you!)
 
Want More?
Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!
Want more funnel goodies? Head to hellofunnels.co/podcast

#73 - Tripwire VS SLO

Things You’ll Learn in this Episode of Doing it Online:
The breakdown of both the Self-Liquidating Offer and Tripwire: who they’re for, when to use them, their objectives...
The pros and cons of both...
My recommendation for either SLO or Tripwire... (I share my fave option!)
 
I think it’s time for a good old fashioned smackdown. But the nerdy kind, not the violent kind. 
 
Our opponents: the Self Liquidating Offer and the Tripwire. 
 
See, I’ve had a lot of questions recently about whether I prefer (and would recommend) either a Self-Liquidating Offer (SLO) or a Tripwire… 
 
Now, let’s be clear: they are BOTH a type of ‘Mini-But-Mighty’ offer. (Which is the term we use here at Hello Funnels for this kind of marketing strategy).  And at first glance, their objective appears very similar: 
 
To make your marketing pay for itself (so you can invest even more in your marketing and grow faster without the stress!)
But, there are differences...
 
So! Who are they for? When is the best time to use them? How do you implement them (correctly)? 
 
Let’s break it all down now…
 
AND! If you want to learn HOW to create BOTH Of these amazing marketing assets for your business in just 5-days? 
 
We show you exactly how inside our Funnel Fuel program…
 
Now normally, this is JUST for eCourse Empire clients, but we are going to be running a special round of Funnel Fuel very soon!And yes, of course, we’ve sweetened the deal with some amazing discounts and bonuses... But ONLY to the clever cats who jump in now and join the VIP Waitlist (And yes, this is the ONLY way to join Funnel Fuel, it’s normally JUST for our eCourse Empire crew ) 
 
This includes...
A crazy-amazing discount of $500 off! (Plus, the very first person to join when the VIP doors open, wins a $500 voucher and the course cost back!
Over $1200 of other business-boosting bonuses. (You can't get this deal anywhere else!)
AND you’ll also get 30-days of eCourse Empire for FREE! Normally worth $299, but actually it's priceless because you get tonnes of hands-on support, 2-3 weekly live calls + feedback, plus access to over $6000 worth of our programs and MORE!
 
BUT this amazing opportunity is ONLY for people who are ON the Funnel Fuel waitlist!!
 
>>> Click here to be a part of the waitlist gang and then come back and listen to the episode! <<<

#72 - Double your opt-ins with this simple formula!

Things You’ll Learn in this Episode of Doing it Online:
The 5 point simple but powerful formula that has our pages converting at 45% and higher!
How to craft a killer headline for your opt-in page...
Plus not 1 but 2 bonus tips! 
 
One of our superpowers here at Hello Funnels is that we are really, really freaking good at creating high-converting lead magnet pages…
 
...And not just for us, but we loan our superpowers to our clients + to help them be freaking good at it as well. 
 
The industry standard for a “good” converting opt-in page is usually 25%. 
 
But for our clients, we get them to aim (+ reach) 35% and above…and for our pages personally, we aim for 45% + higher…
 
And we usually get it. First go. 
 
So how do we do it? What’s our magic formula?I’ll show you! 
 
So check it out + let us know how you go! 
Want More?
Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
Want more funnel goodies? Head to hellofunnels.co/podcast

#71 - 3 ways to get more people to read your emails!

Things You’ll Learn in this Episode of Doing it Online:
How to use the power of emoji’s to help your open rates..
How to avoid ‘click-baiting’ but still grab attention…
And other tricks to get your emails opened as much as possible!
 
We’re talking about email open rates today on The Doing It Online Podcast! 
 
Because, Apple, in their infinite wisdom, has made some updates to tracking…
 
Now, we get it, it’s to help with privacy etc. 
 
But, the nerds/entrepreneurs in us are all like…”Nooooo!” Because it’s going to make it harder to track things like email open rates. [BOO. HISS.]
 
This means it may look like your open rates are going to go way down, even if that’s not accurate. The tracking stats are just not going to be as reliable. Which is a bummer.
But don’t stress, because even with all these new changes, we’ve got some tips + tweaks for you. 3, in fact. (+ a bonus tip).
 
Because in this episode, I’m going to walk you through 3 ways to get more people to read your emails!  
 
So, dive on into the episode + let us know if this was helpful!
Want More?
Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
Want more funnel goodies? Head to hellofunnels.co/podcast

#70 - Have you tried a ”Love me or leave me” email?

Things You’ll Learn in this Episode of Doing it Online:
What the ‘Love Me or Leave Me’ email is + why it’s powerful
How to create it + use it the ‘right’ way
 
In the words of Ron Burgundy, your email list is kinda a big deal, right?
 
But we don’t just want anybody on our lists. We want excited, engaged, totally in-sync subscribers...⁠
⁠
So, how do you get a list full of people like that?⁠
⁠
You give them the chance to opt-out, right at the start. ⁠
 
Nope, I’m not losing it. 
⁠
This short but super punchy episode has got all the info you need to make this little ‘list trick’ work for you. 
Want More?
Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
Want more funnel goodies? Head to hellofunnels.co/podcast

#69 - How to get more (+ better!) testimonials from your offers

Things You’ll Learn in this Episode of Doing it Online:
Why we need testimonials...
How to know which type of testimonial to be collecting (+when).
Creative ways to get the kinds of testimonials you need from your audience.
 
Humour me for a moment and imagine there’s a new program out...
It sounds amazing, it’s got everything you think you might need right now at this stage of your business… But...there’s some scepticism sinking in…
 
Because of course, the creator of the course is going to say it’s amazing…
 
And you know what? It’s really not that hard to whip up a sales page to make it seem incredible… 
 
So...is it really as good as it sounds?
 
And that, my friend, is where the power of the testimonial comes in. 
 
Testimonials are going to be some of the best social proof that you can have for your business and your offers. 
 
So, how do you get more of them? And how do you get the absolute golden ones that hit on all the right things?I’ll show you how in episode 69…
 
Join me!
 
Want More?
Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
Want more funnel goodies? Head to hellofunnels.co/podcast

#68 - Funnel Pro Q&A

Things You’ll Learn in this Episode of Doing it Online:
 
The difference between eCourse Empire and Funnel Pro (+ which is right for you!)
What makes a certification program different from a “normal” course? 
And answers to all your other Funnel Pro questions!
 
If you’ve been thinking about joining our Funnel Pro Certification Program, (or even just been a bit curious!) 
 
But you’ve got questions bouncing around and you’re wondering if it’s right for you and your business…
 
Then this episode is for you. 
 
Because today on The Doing It Online Podcast, I’m answering all your burning Funnel Pro questions! 
 
We’ve been having so much fun over the last week welcoming our new Funnel Pro members! (Our super nerds. We heart nerds.) 
 
It’s such a hands-on support style of program, so we have to cap it at 25...
 
...And there’s only a handful of spots left up for grabs, so you better get listening!
 
And if you’re keen to just get the ball rolling (which you should be!) head to beafunnelpro.com NOW and apply before the last few spots are snapped up!
Want More?
Click here to apply to be a Funnel Pro now! (Quick last few spots left!)
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
Want more funnel goodies? Head to hellofunnels.co/podcast

#67 - Funnel With Me : Create your own client getting funnel (for service providers)

Things You’ll Learn in this Episode of Doing it Online:
The BEST funnel for finding your dreamiest clients and bringing them into your world.
The 3 key steps to making that funnel the best it can be (optimising your time, your clients time and automating the process as much as freaking possible!)
The nerdiest, most biz-changing opportunity you do NOT want to miss out on...
 
This one is for the online service providers, especially if you build funnels for people or do some kind of other nerd-ery. 
 
It’s another ‘Do it With Me!’ Episode, and this time, we’re funnelling together. Let’s go through step by step how to create your own ‘Client Getting Funnel.’ (Also known as a Client Acquisition Funnel,’ but that’s a bit of a boring name, right?)Basically, this funnel is going to help you bring in the dreamiest of clients, pre-qualify them (and weed out the tyre-kickers and people who aren’t the right fit!) and it’s going to do almost all of that…
 
...On autopilot.
 
And the best type of funnel to help us do this? The Application Funnel. 
 
It’s a trickier one to set up as there are a lot of moving parts, but it’s oh, so worth it!
 
There are 5 steps to this funnel, and today I’ll show you the 3 main ones to help you set up an amazing application funnel. 
 
AND! If you’d love to dive into this further... (maybe even snag yourself one our one-click install templates, email copy prompts, swipe files AND done-for-you opt in bribes ready for you to simply rebrand + use!!)
 
...Then you are going to want to make sure you hurry up and apply now for our Funnel Pro Certification program.
 
Inside, you’ll learn how to create each piece and make it convert as highly as possible, and when you come out of the end of our 12 weeks together, not only will you have up-leveled your skills, confidence and your offers, but you'll also have a killer funnel of your own ready to go and start landing you clients. 
 
It's going to be all kinds of nerdy fun, BUT! It’s by application only, AND we only have 25 spots, so head to beafunnelpro.com NOW and apply before they are all snapped up!
Want More?
Click here to apply to be a Funnel Pro now! (We only have 25 spots!)
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
Want more funnel goodies? Head to hellofunnels.co/podcast

#66 - Be a Funnel Pro : Part 3 : How much should you charge for funnels?

Things You’ll Learn in this Episode of Doing it Online:
The 3 steps to pricing your packages as a Funnel Pro (these principles apply to online services too!)
The specific funnels and their price ranges… 
How you can build on your packages to scale your biz in the future...
 
Let’s just imagine for a moment that you already have all the skills you need to be what we’re calling a Funnel Pro...
 
Which means you’re kickass at the tools of the trade (you know your shit, tech-wise) 
 
AND, you have taken the time to learn which funnels actually work PLUS the strategy behind each of them...
 
And now, you’re ready to go out into the world with your new up-levelled skillset, so you’re going to need to uplevel your offers to match…
 
That’s super exciting! 
 
But, wait...how much do you charge?
 
CUE: EPISODE 66! 
 
I’m going to walk you through the 3 steps to knowing how to price your packages (these principles apply to online services as well!) AND break down the price range for specific funnels (the ones you’d be using the most) and how you can build on those packages in the future...
 
So, there’s maths, we get nerdy and we all have a lot of fun…
 
PLUS! If you’ve got more Q’s? 
 
I’ve actually created a brand new, LIVE one-hour Funnel Pro masterclass dedicated completely to how to do this for your business and whichever niche you choose to go for…
It's running LIVE on October 6th Aussie time, so click here grab yourself a FREE seat and we will see you inside!
Want More?
Come join our brand new, LIVE one-hour Funnel Pro masterclass dedicated completely to how to do this for your business, running LIVE on October 6th Aussie time, so make sure you grab yourself a FREE seat here at beafunnelpro.com and we will see you inside!
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!
Want more funnel goodies? Head to hellofunnels.co/podcast

#65 - Be a Funnel Pro : Part 2 : 3 ways to niche down (to level-up) your VA or OBM business

Things You’ll Learn in this Episode of Doing it Online:
 
The top 3 options for niching down (and why they work!)
The 3 different categories of tech and tools you need to know about (including which notes to avoid like the plague!) 
Why being super clear on who you serve creates an amazing experience for both you and your client.
 
Here’s part 2 of our special 3 part series on becoming a Funnel Pro! And at its core, being a Funnel Pro is about becoming specialised and niching down to level up your business… 
 
Because we’ve all heard the saying, the riches are in the niches, right? 
Basically that means the more specialised you can be… the better your knowledge and skills will become…the more dialled in your systems and offers…the better and faster the results you’ll get… the easier to attract new dream clients… 
 
And then…(drum roll please)…the more you are valued and the more you can charge. 
 
It’s just how it works.
 
You can try to be “kinda” good at everything, and always charge “kinda good” prices. Or you can get REALLY FREAKING AMAZING at one or two specific things. 
 
And never has this been more true, than when offering services… particularly services as varied as creating funnels. 
So how exactly should you (and even could you?) niche down?
 
Well, grab a cuppa and get comfy, cos in this episode we’re going to look at 3 ways you can niche down to level up your VA or OBM business by using funnels!
 
ALSO! You’ll probably still have questions, and I'm here to help! 
 
So, I have actually created a brand new, LIVE one-hour Funnel Pro masterclass dedicated completely to how to do this for your business and whichever niche you choose to go for...
 
I'm going to take you behind the scenes of exactly how we are building some amazingly high converting funnels with our clients, as well as our exclusive funnel planning and building system, AND we'll also walk you through the funnels YOU NEED in your own business if you are going to be a Funnel Pro! 
 
It's running LIVE on October 6th Aussie time, so click here grab yourself a FREE seat and we will see you inside!
Want More?
Come join our brand new, LIVE one-hour Funnel Pro masterclass dedicated completely to how to do this for your business, running LIVE on October 6th Aussie time, so make sure you grab yourself a FREE seat here at beafunnelpro.com and we will see you inside!
Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!
Want more funnel goodies? Head to hellofunnels.co/podcast