Doing It Online : The Doable Online Marketing Podcast

#154 - You’ve built your funnel... now what?

Hey, hey, hey! Welcome back to another episode of the Doing It Online podcast. I'm so excited to dive into today's topic because let's be real, what good is a funnel without a solid plan for success?
 
As entrepreneurs, we know how crucial it is to have a game plan in place, and that's what we'll be talking about today. It's time to put on those big-girl-nerd pants and get ready to learn all about how to create a funnel success plan that will take your online biz to the next level. Are you ready to crush it? Let's do this!
 
Here are the four main points we'll be covering:
Why just having a funnel isn't enough - the importance of optimizing it for success.
The three key steps to building a successful Funnel Success Plan: creating a sales machine, optimizing it, and planning live promotions to your email list.
How to show some love to your existing email list and keep them engaged with your funnel.
The traffic trifecta: why you need to have content marketing, paid traffic, and joint venture promotions all working together to truly make your funnel a success.
 
So there you have it, friends - a little sneak peek into what we'll be covering in today's episode. Don't miss out on all the juicy details, make sure to tune in to the full episode now!
 
Want more?
What if every morning could feel like cart open day — without the stress of the launch? Check out our webinar, Evergreen Sales Machine, and learn how to sell 5+ programs every week.
Want to learn the smart, sustainable, non-stressful way to create (and sell) successful courses? You’ll love eCourse Empire! Applications are closing super soon so click here to reserve your spot.

#153 - Can Chat GPT really write your funnel for you?

Are you tired of feeling stuck in the writing process? Do you wish there was a way to make your funnels work for you, instead of the other way around? Well, get ready to breathe a sigh of relief, my friend, because we've got a solution!
Our latest podcast episode, #153 - Can Chat GPT write your funnel for you?, is about leveraging AI-powered writing tools to create funnels that convert like crazy! We're talking about game-changing technology that can help you save time, increase your sales, and scale your business like never before!
So, grab your favourite drink and tune in to the latest episode on your favourite podcast platform. Trust me, you won't regret it!
 
We dive into: 
What is Chat GPT and how does it work?
How can Chat GPT help you streamline your content creation process and save time?
Tips for using Chat GPT to create successful email sequences.
How to incorporate Chat GPT into your overall email marketing strategy.
 
Hit play now and geek out with us, then don’t forget to join our free coaching session at hellofunnels.co/coaching to geek out even more.
Oh and yes, before you ask... These shownotes were written 100% by Chat GPT 🤖

#152 - Do you upsell? (Encore Episode)

As someone who has been helping people to create, automate and scale their online courses for many, many years, you better believe I’ve racked up a few special party tricks over that time.
 
OK, so it’s not so much “tricks” but more like tried, true + specific strategies (not as catchy) that I just love to whip out and wow my clients with. And so, I wanted to share one of my faves with you today…
 
...The upsell. 
 
The reason this “trick” is so good? It’s super simple to implement, it works really well AND it costs absolutely nothing. 
 
So! Together in this episode let’s nerd out about all things upsell — what they are, why I recommend everyone has at LEAST one and how you can quickly add them and increase your profit today. 
Things You’ll Learn in this Episode of Doing it Online:
My 3 fave upsells: the ‘order bump,’ ‘course to maintenance,’ and ‘step one to step two.’ 
How to implement each of them PLUS…
...Any extra tools you might need tech-wise if you’re adding upsells for the first time. (It wouldn’t be me if I didn’t talk software would it…)  
 
Want More?
Want to learn 3 simple ways to double your marketing business — without new clients. Yeah, you do! Here’s the link you need for a replay of this super-popular masterclass.
Wondering how much money a funnel could really make you? We’ve done the math so you don’t have to! Check our ever-so-clever calculator to run your numbers.

#151 - 3 simple tweaks to sell well in a c**p economy… (Encore Episode)

Things You’ll Learn in this Episode of Doing it Online:
The most common mistakes people make when the economy freezes (+ how to avoid them!)
How a small adjustment to your pricing can have a big impact on your sales!
The difference between a refund policy and a guarantee and which one is going to help your business AND your potential buyers…
 
Is it possible to sell well in a weak economy? 
 
We say yes! 
 
And this episode is bringing you 3 simple things you can do that won’t mean starting from scratch or cost you precious hours. We’re talking small, simple and effective tweaks to make more sales in a c**p economy. 
 
(While staying in integrity. Of course and always.) 
 
Enjoy the episode! 
Want More?
Want to learn 3 simple ways to double your marketing business — without new clients. Yeah, you do! Here’s the link you need for a replay of this super-popular masterclass.
Wondering how much money a funnel could really make you? We’ve done the math so you don’t have to! Check our ever-so-clever calculator to run your numbers.

#150 - The biggest lesson I learned (again) this year

3 things birthdays are good for:
Eating ALL the cake.
Drinking something with bubbles.
Reflecting on the previous 12 months (With bubbles in hand, obvs.)
Here’s what I learned during this year’s birthday self-reflection: there’s ONE business lesson that I keep circling back to because:
It’s so damn vital to running a successful business AND… I seem to keep forgetting it!
Want to know what it is? Hit play on this week’s pod to find out.
Want more?
Want to learn 3 simple ways to double your marketing business — without new clients. Yeah, you do! Here’s the link you need for a replay of this super-popular masterclass.
Wondering how much money a funnel could really make you? We’ve done the math so you don’t have to! Check our ever-so-clever calculator to run your numbers.

#149 - 3 things you need to track if you are trying to scale

Tracking metrics.
We know it’s up there with doing your taxes and dealing with that one client that drives you crazy (yes, Sheila, I AM talking about you...) on the Things You’d Rather Avoid list.
But here’s the thing about metrics:
Tracking the right data — and acting on that information once you have it — is the best way to swiftly and efficiently move to the next level of business growth.
So if you’re sitting at multiple 6 figures right now and running out of things to try to scale to 7 figures, you’re going to want to tune in to our latest pod episode.
Hit play now to learn the 3 things you need to track if you’re trying to scale.
Want more?
We’ve just launched eCourse Elite, our new high-touch 12-month mentorship program for course creators who want to scale their business to 7 figures in a way that’s sustainable, intentional, profitable, and reliable — and we’d love to see you there. Here’s how to secure your spot.
Not quite ready for 7 figures? Hit play on this pod to find out how to make 6 figures building sales funnels for your clients.

#148 - The biggest mistakes people make trying to scale to 7 figures

You knew scaling to 7 figures wouldn’t be exactly easy.
But c’mon, you know how to hit 6, 7 can’t be that far away, right?
(Insert 800 sobbing emojis.)
So what gives?
Cards on the table: you’re probably making one of these suuuuper common mistakes…
Hit play on this week’s pod episode to find out the 5 pitfalls that might be holding you back from 7-figure success.
Want more?
Want to know exactly what we’ve done in our business to grow from 6 to 7 figures, and how we’ve been helping our clients with the shifts we’ve made too? Join us for our brand new FREE training, the 7-figure Course Formula, where we pull back the curtain on how we pushed through the 6-figure plateau.
Ready to double your profit without doubling your workload? Grab your spot on our Hourly Rate to Expert masterclass — perfect for digital freelancers, VAs, and OBMs.

#147 - 7 steps to scaling to 7 figures

You’ve been stuck at 6-figures for a long time now. And you’ve iterated. You’ve rewritten your sales page at least 32 times in the last month alone. You’ve tried just about everything you can think of.
Still…you’re stuck.
Been there!
And we know it’s frustrating enough to make you want to pack it all in, move to an off-grid cabin in the wilderness and spend your time foraging for mushrooms and catching squirrels for dinner. Or something. #cottagecore
Yes?
Then take a deep breath. Step away from the squirrel. And hit play on our latest pod episode!
Because this week we’re sharing 7 of the key steps that’ll help you smash through that 6-figure ceiling and finally scale to 7 figures.
Want more?
 Loved this episode, and want to dig even deeper into what it takes to create a 7-figure business? Save a spot on our upcoming FREE live masterclass, 7-Figure Course Formula. We’re pulling back the curtain on everything we did to move from 6 figures to 7, and talking about how we’re using the same shifts and systems to help clients scale to 7 figures really quickly too. See you there!
Want to know more about how we created a lean, mean, evergreen sales machine? Find out more in this free webinar!

#146 - The 5 minute exercise to become a dream client magnet

Picture it:
Every DM, every email inquiry, every sales call…just so happens to be from EXACTLY the type of client you love to work with. Exactly the type of client you KNOW will get the best results from working with you.
So what gives?
Is it those new headshots of you sipping cappuccino out of a gigantic mug in a bougie coffeehouse? Those networking events you did a gazillion years ago finally bearing fruit? Maybe it’s all that manifesting you’ve been doing?
Or…it’s because you’ve done the super quick exercise I’m sharing in this week’s pod episode!
Yup, definitely that last one. Because this 5-minute exercise isn’t just quick, it’s spooky-good at helping you become a magnet for your dream clients.
Want to know how it’s done? Hit play on the pod to find out.
Want more?
Want to attract even more of the people you can help best — without sales calls or stressful launches? Check out our Evergreen Sales Machine, and learn how to attract more of your dream client every week.
Fancy being fully booked? No brainer, right? Find out how to make it happen in this FREE guide.

#145 - 3 things to simplify NOW to make more sales this year

The good thing about having been in business for a while?
You start to feel like you know what you’re doing.
The downside?
With every year that goes by, your business gets more complicated.
You know what it’s like. Everyone’s offering X as a lead magnet, so you figure you’ll do something similar. Shiny object syndrome kicks in every so often and your inner magpie has created a bunch of different offers for different audiences. And so on…
By now, you’ve got a bunch of stuff running in the background, much of it held together by sticky tape and even more of it forgotten completely.We mean have you ever had a sale come through from a program you haven’t launched in three years and thought “Janet, how the hell did you find that!”
If this is ringing all sorts of bells, you’ll love our latest pod where we look at 3 things you can simplify in your business right now to make life easier — and help you increase your sales.
It’s a double whammy! Catch it here.
Want more?
Stuck in a stress spiral of constant launches and want to simplify your sales process. You know a funnel makes sense! Find out here how much a funnel could make you with our funnel calculator
Want to learn a simpler way of creating successful courses? Then you’ll love eCourse Empire. Applications are closing next week — click here to reserve your spot.